About us

 

Founded by designers Klaartje Glashörster and Sophie Soons in 2009, studio .ruig began as an independent fashion label with a clear vision: creating timeless clothing with clean lines, quality materials and effortless wearability. From the start, we have believed in fashion that lasts beyond one season — pieces to wear, love and return to year after year.

In 2014, studio .ruig expanded into a physical boutique and multibrand webshop in Eindhoven. Since then, we have combined our own design perspective with a carefully curated selection of brands chosen for their quality, fit and distinctive character.

Today, alongside our own label, we offer brands including American Vintage, by-bar, Drykorn, Markberg and other labels we genuinely believe in. Every piece is selected with attention to craftsmanship, comfort and style that feels relevant beyond the moment.

Our collections are built around timeless wardrobe essentials, complemented each season by a considered edit of contemporary styles, fresh colours and modern silhouettes. In that way, we create a balance between lasting favourites and pieces that bring new energy to your wardrobe.

Whether you shop online or visit our boutique in Eindhoven, personal service and honest advice are always at the heart of what we do. We love helping women find clothing that feels natural, flattering and truly their own.

studio .ruig is for women who value individuality, quality and style with longevity — thoughtfully curated, never overdone.